{"type": "FeatureCollection", "features": [{"id": "10.1016/j.foodqual.2021.104175", "type": "Feature", "geometry": null, "properties": {"updated": "2026-05-31T06:57:01Z", "type": "Journal Article", "created": "2021-01-09", "title": "Attitude toward environmental protection and toward nature: How do they shape consumer behaviour for a sustainable tomato?", "description": "Abstract Several research efforts have tried to explain the forces driving food-related decisions. In this article, we explore how individual attitude toward the environment could be a potential determinant of green behavior. This research offers an original methodological framework never adopted in the food consumption domain that is based on the contribution of Campbell Paradigm and the related advancements on attitude measures proposed by the environmental psychology literature. We also contribute to the literature by envisaging a two-dimensional environmental attitude, that distinguishes between attitude toward environmental protection and toward nature appreciation. The ultimate target is to explain consumer purchasing intentions, represented by Willingness to Pay, toward a hypothetical tomato with improved resource use efficiency taking into account consumer psycho-attitudinal propensity towards environmental issues. The analysis is conducted in Italy and in the UK, two countries characterized by different perceptions about tomato as a consumption good and about water related issues. Findings indicate that the two dimensions of consumer attitude affect differently the spending propensity for a sustainable tomato and these differences are also country-specific. The analysis suggests that policies aimed at promoting sustainable food products should also target the consumer type (naturalist or environmentalist) that is more sensible to environmental sustainability.", "keywords": ["2. Zero hunger", "13. Climate action", "05 social sciences", "0501 psychology and cognitive sciences", "Environmental attitude measurement; Consumer behaviour; Discrete Choice Experiment; Campbell paradigm; Resilient tomato; Rasch model", "Campbell paradigm; Consumer behaviour; Discrete Choice Experiment; Environmental attitude measurement; Rasch model; Resilient tomato", "12. Responsible consumption"]}, "links": [{"href": "https://air.unimi.it/bitstream/2434/809368/2/Final%20revision.pdf"}, {"href": "https://doi.org/10.1016/j.foodqual.2021.104175"}, {"rel": "related", "href": "https://repository.soilwise-he.eu/cat/collections/metadata:main/items/Food%20Quality%20and%20Preference", "name": "related record", "description": "related record", "type": "application/json"}, {"rel": "self", "type": "application/geo+json", "title": "10.1016/j.foodqual.2021.104175", "name": "item", "description": "10.1016/j.foodqual.2021.104175", "href": "https://repository.soilwise-he.eu/cat/collections/metadata:main/items/10.1016/j.foodqual.2021.104175"}, {"rel": "collection", "type": "application/json", "title": "Collection", "name": "collection", "description": "Collection", "href": "https://repository.soilwise-he.eu/cat/collections/metadata:main"}], "time": {"date": "2021-06-01T00:00:00Z"}}, {"id": "10.1016/j.foodres.2024.114342", "type": "Feature", "geometry": null, "properties": {"updated": "2026-05-31T06:57:01Z", "type": "Journal Article", "created": "2024-04-23", "title": "Microplastics in seafood: Consumer preferences and valuation for mitigation technologies", "description": "Abstract

Microplastics, an emerging pollutant, have garnered widespread attention due to potential repercussions on human health and the environment. Given the critical role of seafood in food security, growing concerns about microplastics might be detrimental to meeting future global food demand. This study employs a discrete choice experiment to investigate Chilean consumers' preferences for technology aimed at mitigating microplastic levels in mussels. Using a between-subjects design with information treatments, we examined the impact of informing consumers about potential human health and environmental effects linked to microplastics pollution on their valuation for the technology. We found that the information treatments increased consumers\uffe2\uff80\uff99 willingness to pay for them. Specifically, consumers\uffe2\uff80\uff99 willingness to pay for mussels with a 90% depuration efficiency certification is around US$ 4. The provision of health impact information increased the price premium by 56%, while the provision of environmental information increased it by 21%. Furthermore, combined health and environmental information significantly increased the probability of non-purchasing behavior by 22.8% and the risk perception of microplastics for human health by 5.8%. These results emphasize the critical role of information in shaping consumer preferences and provide evidence for validating investment in research and development related to microplastic pollution mitigation measures.Microplastics, an emerging pollutant, have garnered widespread attention due to potential repercussions on human health and the environment. Given the critical role of seafood in food security, growing concerns about microplastics might be detrimental to meeting future global food demand. This study employs a discrete choice experiment to investigate Chilean consumers' preferences for technology aimed at mitigating microplastic levels in mussels. Using a between-subjects design with information treatments, we examined the impact of informing consumers about potential human health and environmental effects linked to microplastics pollution on their valuation for the technology. We found that the information treatments increased consumers\uffe2\uff80\uff99 willingness to pay for them. Specifically, consumers\uffe2\uff80\uff99 willingness to pay for mussels with a 90% depuration efficiency certification is around US$ 4. The provision of health impact information increased the price premium by 56%, while the provision of environmental information increased it by 21%. Furthermore, combined health and environmental information significantly increased the probability of non-purchasing behavior by 22.8% and the risk perception of microplastics for human health by 5.8%. These results emphasize the critical role of information in shaping consumer preferences and provide evidence for validating investment in research and development related to microplastic pollution mitigation measures.